West Side Promos | Promotional Products and Apparel | Brand Marketing

Your Brand Is Your Business - Market It!

2 days ago

As a marketing professional, you understand better than anyone the importance of establishing a distinct brand presence for your company. People gravitate to those they identify with and can trust ...

Music Festival Mementos

Oct 12

Putting on a local show, or hosting a massive, multi-day shindig? We've got you covered with promo products that keep the memories fond for festival attendees long after the music has stopped. ...

How to Put Together an Onboarding Kit

Aug 15

Employee engagement starts the second a new employee walks in the door, so it's important for companies to make a good impression on their first day! The onboarding process shouldn't just be about ...

Graphic Design Terms Everyone Should Know

Jul 31

It can be hard to communicate with a design team on a project when the designers speak their own language. That's why we have a rundown of words you may come across frequently that can save you fro...

8 Graphic Design Mistakes to Avoid

Jun 17

From social media graphics and website layouts to creating a cohesive grouping of promotional products, there are plenty of opportunities to flex your creative muscles and grow your business at the...

6 Benefits of Customer Loyalty Programs

Apr 27

Everybody loves getting new business - it's exciting! Because new customers are so crucial to growing a business, many companies pour the majority of their marketing time and energy into generating...

Reusable vs. Disposable Items

Mar 13

Disposable products are a common part of everyday life for most folks - think single-use items like plastic cutlery, paper plates, shopping bags from the grocery store, napkins, the coffee cup from...

These Are the Tech-Savvy Promotional Products You Are Looking For

Feb 12

Technology advances exponentially. By the time you finish reading this article, you might be actually be reading it in some virtual reality café where Elvis is serving you a strawberry daiqu...

6 Things You're Missing Out on by Not Using Promotional Products

Jan 6

Promotional products aren't just for niche industry operations. Whether you are a small organization looking to grow your business, or an established company wanting to reach a new market, a produc...

Branding 101: Let’s Talk Logos

Sep 9, 2025

A logo is often a company's first impression and it can impact a customer's perception, purchase decisions and overall attitude toward your company. A logo is a symbol or graphic element that repre...

Your Guide to Drinkware

Jan 22, 2025

Mugs, tumblers, and bottles...oh my! There is an abundance of variety available when it comes to promotional drinkware, which can make it difficult to decide what is the best choice for your brand....

5 Products That will Send you Over the Moon and out of This World

Jan 6, 2025

For the first time since Neil and Buzz took those first steps on July 16th, 1969, there hasn't been a more exciting time for space exploration than right now. Just recently, we landed another rover...

6 Products to Welcome Students Back to School

Sep 27, 2024

"Don't you just love New York in the fall? It makes me wanna buy school supplies. I would send you a bouquet of newly sharpened pencils if I knew your name and address." Tom Hanks said it bes...

Take a Hike! 6 Products to Help you in the Great Outdoors

Jun 11, 2024

Did you know that between the United States, Mexico, and Canada, there are 15 different ecological regions in North America? Right in our own back yard, you can go from the frosty tundra of far nor...

6 Hot Sauces Sure to Blow Your Socks Off

May 20, 2024

Finding a new, good hot sauce nowadays is almost like when Indiana Jones triumphantly grabs the idol at the beginning of Raiders of the Lost Ark. It may have taken you traversing through the aisles...

Relax and Unwind With These 10 Promo Products

Apr 21, 2024

Like that classic Beatles song, sometimes it can feel like your working eight days a week. Maybe you've had back to back meetings or you've had a stressful travel week. Whatever the case, nothing h...

5 Black-Belt Worthy Karate Promo Products

Apr 14, 2024

Ready to chop and kick your way into a win? Well, look no further! Here are five top-notch karate items that are perfect for any karate school! Karate Medal Karate Stress Reliever K...

Case Study: Hay, Where'd You Get That Tote?

Mar 2, 2024

Description: Large Boat Tote Industry: Sports / Fitness What it was purchased for: Horse show giveaways How it was distributed: A local horse show needed gifts for their major contributors. A ...

Take 5 of These Promotional Products for the Medical Field, and Call Me in the Morning

Dec 26, 2023

It can be tough for people in the medical field to get their names out to new patients. If you own a restaurant, you can have your cool mascot show up at a local sports game and toss out t-shirts. ...

Graphic Design Terms Everyone Should Know

Apr 26, 2023

It can be hard to communicate with a design team on a project when the designers speak their very own language. That's why we have a rundown of words you may come across frequently that can save y...

Bamboo: It's Not Just for Pandas!

Apr 19, 2023

What first comes to mind when you think of the phrase "made from sustainable materials"? Bamboo, of course! Bamboo, which is a type of grass (who knew!), is an incredible renewable and sustainable ...

Craft the Perfect Trade Show Swag Bag

Apr 4, 2023

Virtual tradeshows are definitely here to stay, and that isn't a bad thing! Not only are virtual tradeshows a lot more cost-effective for the organization hosting them, but they're also cheaper for...

5 Fail-Proof Ideas for Your Business Instagram

Mar 28, 2023

What generates over 95 million photos and videos each day, 4.2 billion likes daily and has 700 million active users? You guessed it - Instagram. This photo and video sharing social platform have re...

6 Reasons You Need a Company Store

Mar 21, 2023

As more and more companies turn towards e-commerce, shopping online has never been easier or more enjoyable. Ordering branded products is no exception! Company stores give you a convenient and comp...

Swing, Batter! The Best MLB Promotions

Mar 7, 2023

Looking beyond the peanuts and Cracker Jacks, there are some creative new promotions heading to major league baseball stadiums this season! The tradition of these MLB giveaways dates all the way b...

Generation Z vs. Millennials: What’s the Difference?

Jan 9, 2023

We're all familiar with the stereotypes that characterize the millennial generation- avocado toast, "killing" chain restaurants, and being social media obsessed. But what actually defines a millenn...

12 Coolest Squeeze Products to Relieve Your Stress

Dec 25, 2022

Admit it, when you get a goodie bag full of promotional products, or you see a booth at a trade show - you immediately gravitate towards the stress relievers. Stress relievers have evolved well bey...

6 Things You're Missing out on by Not Using Promotional Products

Dec 3, 2022

Promotional products aren't just for niche industry operations. Whether you are a small organization looking to grow your business, or an established company wanting to reach a new market, a produc...

Case Study: Thank You for Spooning

Nov 3, 2022

Description: 10 Oz. Aztec Spooner Mug Industry: Advertising / Marketing / Publishing What it was purchased for: A major coupon distributor was looking for a thank you to give out to advertisers...

The History of Promotional Products

Jul 2, 2022

If you've ever been to a music festival or convention and walked away with a bag full of freebies, then you know that promotional products work! But did you know that those quirky logoed products h...

6 Products to Show Your Support for Breast Cancer Awareness

Apr 26, 2022

Suppose you're looking for a cause to support to make sure that your business is responsible and giving back to the community. In that case, breast cancer awareness is an excellent choice because i...

Case Study: This Promotional Product is in the Bag

Apr 18, 2022

Description: Laundry Bag Industry: Financial What it was purchased for: A credit union wanted to target college students and offer them an incentive to open a new account. They chose a stock desi...

Our Top 10 Favorite Eco-Friendly Products

Mar 12, 2022

Sometimes it's good to take a moment and get in touch with Mother Earth. Not only are these products great for printing your company logo or message, but they also serve dual purposes. The products...

6 Products to Grow Your Business!

Oct 25, 2021

People love plants! They live in our offices and our homes and whether you have a large flourishing garden or fake plants because you can't even keep a cactus alive, there's a plant-themed promo fo...

Case Study: Keep it Cooler

Sep 5, 2021

Description: Dual Compartment Cooler Bag Industry: Corporate / Fortune 500 What it was purchased for: An annual company picnic for employees and their families. Each year they give thei...

Sustainability & Environmental Responsibility: Why it Matters

Jul 1, 2021

As the reality of our planet's changing climate is becoming more and more apparent, being committed to sustainability has become a business imperative in the eyes of consumers. According to a 2018 ...

Lead a Healthier Lifestyle With These 6 Promotional Products

Feb 28, 2021

Eating healthy. Weight management. Working out five times a week. There are many health-related resolutions we set at the beginning of a new year. But, do we follow through with them? Many times, t...

It's Party Thyme: 7 Products for Plant Lovers

Jan 9, 2021

In recent years, home gardening has gone from a small hobby to a full-blown trend. Houseplants aren't just beautiful home décor- they're actually good for your health! Owning indoor plants c...

How Promo Products Can Tell Your Brand's Story

Dec 11, 2020

Stories are powerful. From sharing stories around the campfire to writing fictional novels, storytelling has connected people together for thousands of years. But, have you ever considered storyte...

Branding 101: What Makes a Brand Powerful

Nov 11, 2020

A powerful brand is more than just a great logo and a mission statement (although those certainly lay the groundwork for any brand.) We live in a time where competition rises up on every corner, an...

A Quick Guide to Promotional Bags

Aug 31, 2020

Whether you're at a tradeshow, school, office, or even the grocery store, chances are that you're going to see a promotional bag. Bags are one of the most ubiquitous promotional products - and for ...

Your Guide to Promo Hats

Jun 27, 2020

A hat is a hat, right? With so many different styles available, it's easy to get confused. With this quick guide to promotional headwear, you'll learn the differences between the various styles of ...

6 Fun Products for Keeping Kids Occupied at Home

Apr 23, 2020

Since the coronavirus outbreak has forced many schools and daycares to close, millions of children are experiencing a major disruption in their daily lives. Parents working from home may be struggl...

Why You Should Buy USA-Made

Apr 9, 2020

During times of growing uncertainty in the global markets, customers are becoming more and more interested in purchasing American-made items. Buying American-made is about more than just patriotism...

5 Invaluable Marketing Books to Help Grow Your Brand

Apr 2, 2020

In the world of business, marketing trends are always evolving and it's easy to be overwhelmed. Sometimes you take one step forward only to be knocked two steps back. Luckily, there are endless res...

Yes, There's a Difference: Everything You Need to Know About Pens

Mar 11, 2020

Even as much of our world goes digital and paperless, the pen remains an essential tool in both office and home life. With so many different types of pens, choosing the "write" one can be a lot har...

6 Retro Products That Are a Blast From the Past

Feb 18, 2020

No matter what decade you think of when you think of "retro products", you can bet there's a customizable product perfect for your next event. Using nostalgia to promote your business can resonate ...

6 Products to Include in Every Holiday Gift Basket

Feb 4, 2020

It's always a good idea to get those gifts planned out and ready to go before the holiday chaos begins, and that includes client appreciation gifts. But, what do you get them? Put in extra thought ...